Privacy Policy

Last Updated: 05/05/2026

1. Introduction

WarmTraceUFH (“we,” “us,” or “our”) operates the website [www.warmtraceufh.co.uk] (the “Site”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our Site or use our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

For the purpose of data protection laws, the data controller is:
WarmTraceUFH, a company registered in England and Wales.
Company Number: 16553064
Registered Address: Soundwell Road | BS151JT | Bristol
Email: sales@warmtraceufh.co.uk

3. Personal Data We Collect

We may collect and process the following categories of personal data about you:

• Contact Information: When you fill out a quote request form, contact form, or email us, we collect your name, email address, phone number, and any project details you provide (including home address, plans, drawings). This information is necessary to respond to your enquiry and provide a quotation.
• Communication Data: Records of correspondence if you contact us.
• Technical Data: When you visit our Site, we automatically collect certain information via cookies and similar technologies. This may include your IP address, browser type, operating system, referring URLs, device information, and pages visited. This data is aggregated and does not directly identify you.
• Marketing Preferences: If you explicitly consent to receive newsletters or promotional materials, we will collect your email address and preferences.

We do not collect any Special Categories of Personal Data (e.g., health, race, religion) through this Site.

4. How We Use Your Personal Data (Purpose and Legal Basis)

We will only use your personal data when the law allows us to. The main legal bases are:

Purpose	Type of Data	Legal Basis
To respond to your enquiry and provide a quote for underfloor heating services	Contact, Communication	Performance of a contract, or steps taken at your request prior to entering a contract
To manage our relationship with you, including notifying you about changes to our terms or privacy policy	Contact, Communication	Legal obligation, Legitimate interests (to keep our records updated)
To administer and improve our Site, including troubleshooting, data analysis, and system maintenance	Technical	Legitimate interests (to run and improve our business)
To send you marketing communications (only where you have given explicit consent)	Contact	Consent
To comply with a legal or regulatory obligation	All relevant data	Legal obligation

You can withdraw your consent to marketing at any time by clicking the “unsubscribe” link in any email or by contacting us.

5. Cookies

Our Site uses cookies to distinguish you from other users and to improve your browsing experience. Some cookies are essential for the operation of the site; others (like Google Analytics) help us analyse how visitors use the Site. We will ask for your consent before placing non-essential cookies – you can manage your preferences via the cookie banner that appears on your first visit.

6. Data Sharing and Third Parties

We do not sell, trade, or rent your personal data to third parties. We may share your data with trusted service providers who assist us in operating our Site and conducting our business, such as:

• Website hosting provider (e.g., the platform on which our site runs)
• Analytics provider (e.g., Google Analytics)
• Professional advisers (e.g., lawyers, accountants) where necessary

All third parties are required to respect the security of your personal data and process it only on our documented instructions. We do not transfer your data outside the UK or the European Economic Area unless adequate safeguards are in place.

7. Data Retention

We will only retain your personal data for as long as is necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.

• Enquiry data (quotes): 2 years after the last communication unless a contract is formed.
• Technical data (cookies): as per the respective cookie expiry periods (usually up to 26 months for analytics).
• Marketing data: until consent is withdrawn.

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Access: Request a copy of the data we hold about you.
• Rectification: Correct any incomplete or inaccurate data.
• Erasure: Ask us to delete your data in certain circumstances (“right to be forgotten”).
• Restriction: Request the restriction of processing.
• Data Portability: Receive your data in a structured, machine-readable format.
• Objection: Object to processing based on legitimate interests or direct marketing.
• Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please email us at [insert email address]. We will respond within one month. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.

9. Third-Party Links

Our Site may contain links to external websites (e.g., Checkatrade, Trustpilot). We are not responsible for the privacy practices or content of those sites. Please review their privacy policies before submitting any personal data.

10. Changes to This Privacy Policy

We may update this policy from time to time. The latest version will always be posted on this page, and we will note the date of revision at the top. We encourage you to review this page periodically.

11. Contact Us

Questions, comments, and requests regarding this Privacy Policy are welcome and should be addressed to:
WarmTraceUFH
Soundwell Road | BS151JT | Bristol
Email: sales@warmtraceufh.co.uk
Phone: +44 7449 991778